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 Internet Marketing Statistics ResourcesResult(s): 1 - 5 of 8 |
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CyberAtlas
CyberAtlas houses a wealth of statistical information. Have questions on Internet usage? Want to know the top sites by month, top ISPs, income of UK Internet users, best/worst world markets for e-commerce? Just click on the Stats Toolbox for quick hits of essential stats. In the "Big Picture" section, you will also find articles and studies on applications, demographics, geographics, hardware and traffic patterns. But that's not all - you can also find stats and studies as related to specific industries, such as advertising, B2B, broadband, finance, retailing and travel. CyberAtlas also includes studies, charts and surveys from NUA Internet Surveys, a well-known Internet statistics old-timer. One good thing about this site is that the stats and articles are from a variety of sources, not just one or two, so you get a well-rounded picture. Do sign up for the no-cost newsletter while you're there. Tuesday's edition delivers a look at one specific industry or market relevant to online marketers, and on Friday you get a summary of recent content additions.
| ebusinessforum
This site is brought to you by the Economic Intelligence Unit, which is part of the renowned Economist publication. The goal of the site is "to provide senior
international executives with insight into all the strategic ramifications of the digital age." So, what does that mean?
Backed by some of the global leaders in e-business (AT&T, Oracle, etc.) the site covers five areas of e-business: leadership interviews and essays; analytical research material; best practice case studies; the latest developments in the e-business marketplace; and e-business prospects in 60 countries. Choose a country, and you'll find information on taxation, laws, regulations, e-commerce, news and issues, e-business readiness rankings and other statistics. If you're looking for the big picture, do stop here. It
would take a lot of time and research to put together similarly comprehensive country-specific e-business snapshots on your own.
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eMarketer
eMarketer aggregates and analyzes research data from over 1,500 research sources, then filters and organizes the data into comprehensive reports which are available for purchase on the site. Keep on top of the latest topics by subscribing to the no-cost daily newsletter, which sends a chart or graph or two your way every day. When you need just that specific piece of data, consider the subscription-based eStat database, which contains over 27,000 charts, tables and articles presented in JPG and GIF formats so that they can be inserted into documents. The annual subscription rate is $5000(US), while a 30-day pass runs $750.
| NetScore
NetScore is an Internet traffic measurement service that was formed by a Diameter, a division of DoubleClick, and comScore Networks. NetScore has a base of 1.5 million people from whom it captures surfing and actual online buying behaviors. Available on an annual subscription basis, netScore provides monthly and quarterly views of key Internet business metrics, including traffic, demographics and online purchasing power in the form of a unique Buying Power Index (BPI™). Pricing information is available at the site.
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Nielsen//NetRatings
Nielsen//NetRatings tallies audience measurement on a weekly and monthly basis. You'll find usage statistics as well as Top 10 Parent Companies (sites visited) for countries around the world. The monthly NetReporter newsletter delivers more details on current industry trends, from online shopping to the demographic groups that are making a difference on the Web. Featured data from AdRelevance includes leading industry portfolios, most popular ad sizes and a look at the largest online advertisers for a given time period. While the site is not always up to date, it remains one of the best sources for what's happening on the Net.
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Last Updated: Friday, March 12, 2004
Copyright
Chase Online Marketing Strategies, Inc. 2004. All Rights Reserved.
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