Writing for Search Terms
Posted on December 16th, 2008 by Larry Chase
Look at what your target audience uses for search phrases, then write your website copy with those search phrases in mind. You know how you like it when you see your exact search phrase in bold in search results? Well, think about using those same words in your headlines and body copy and in the hidden descriptors on your Web pages. LC
The Internet Marketing Tip above originally appeared in Larry Chase's Web
Digest For Marketers which you can subscribe to at no charge at www.wdfm.com.
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