Online Marketing Is Mostly Direct Marketing
Posted on April 23rd, 2009 by Larry Chase
Why is online marketing so much like direct marketing? Because it is so trackable. That’s why it helps to think like a DM’er in this online marketing game. The disciplines of catalogers help in e-commerce, while list management & brokerage insights help you understand email marketing, and search engine marketing, and so on. So think like a DM’er. It’s good for you. 
LC
The Internet Marketing Tip above originally appeared in Larry Chase's Web
Digest For Marketers which you can subscribe to at no charge at www.wdfm.com.
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