Online Marketing Is Mostly Direct Marketing

Why is online marketing so much like direct marketing? Because it is so trackable. That’s why it helps to think like a DM’er in this online marketing game. The disciplines of catalogers help in e-commerce, while list management & brokerage insights help you understand email marketing, and search engine marketing, and so on. So think like a DM’er. It’s good for you. :) LC

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The Internet Marketing Tip above originally appeared in Larry Chase's Web Digest For Marketers which you can subscribe to at no charge at www.wdfm.com.

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