Email Yourself

That’s right. Email yourself any offer you plan on sending out via email. Do this while you’re still in concept stage to “try it on for size,” so to speak. Does the subject line grab you? How about the landing page? Do you get a nice confirming feeling that you’ve landed on the right page? No? Start over, and keep emailing yourself until you like what you see. Then, and only then, go into the production cycle. LC

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The Internet Marketing Tip above originally appeared in Larry Chase's Web Digest For Marketers which you can subscribe to at no charge at www.wdfm.com.

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