Email Graphics Evaporate
Posted on August 12th, 2008 by Larry Chase
Recent research shows that over 50 percent of email applications now default to not loading graphics into HTML emails. Most users do not change defaults. Keep this in mind when designing graphics for solo emails and email newsletter ads. If there is critical information in the graphics, it should be restated in text elsewhere in the ad unit to make sure your target audience is getting your complete message. LC
The Internet Marketing Tip above originally appeared in Larry Chase's Web
Digest For Marketers which you can subscribe to at no charge at www.wdfm.com.
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